Counsel Creative announces launch of brand and website

Counsel Creative, a new marketing collective based in Chattanooga, has officially launched its brand and website.

Counsel Creative was established and operates around the mission of “cultivating brands and relationships that matter.”  “A lot of people throw the word ‘love’ around loosely, but we genuinely love people,” said Kenny Morgan, founder and CCO of the agency. “We wanted to create a place where people felt heard. The biggest thing about counseling in life is that 80-90% of it is listening. We wanted to be an agency that listened.”

According to officials, the goal behind the agency’s branding is to reflect Counsel Creative’s mission and values in a genuine and handcrafted approach. “If people don’t get the chance to meet us first, we want our website and branding to be a great introduction to our team,” said Morgan. “We designed our website to be compelling and authentic to ensure transparency. In the business of storytelling, a good product or brand should be birthed from a real story and that was important for us to portray through our own brand and website.”

“The recently launched website features a clean and yet bold and impactful design. The meticulously constructed layout provides a comprehensive user experience that aims to make navigating the content neither intimidating nor difficult. Visitors can easily access and view the agency’s story, services and work samples by way of simplistic design,” said officials.

While the agency is proudly based in the Scenic City area, Counsel Creative serves clients in an international capacity. According to NYC-based Broadway Roulette, Counsel Creative is “genuinely invested in your success, which comes across in every interaction…They worked with us (and our budget) to turnaround some of the best video ads I’ve ever seen in [the] industry within 10 days from start to finish.”

“At the end of the day we want it to be all about our clients,” said Morgan. “Everything we do - if it’s branding, video production, website development - it all goes back to cultivating brands and relationships that matter."


"Counsel Creative is a hidden gem in the creative space."

"My entire NYC team was blown away by the work they were able to generate in a matter of DAYS (which other agencies said would take weeks). Their production was so good, in fact, it opened the doors for us to participate in a series of added-value beta tests with Facebook, which have been invaluable as we grow.”

Elizabeth Durand Streisand
Broadway Roulette

"Your work will be a lasting tribute to Ruth's life."

"Their work on The Truth Project website was truly spectacular. Unlike a business site, the level of compassion and emotional engagement to capture and organize the ideas and content took a lot of heart. And you guys delivered. Depicting and articulating a person with words and video as you did with Ruth forced you and your team to dig deep into an emotional well that ordinary websites don’t require. My family is deeply indebted to you and your team."

Ken Samuelson
The Truth Project

"They have truly become part of our family."

"I simply can't say enough about our firm's experience with Kenny and Rachel. Aside from their incredible creativity and step-by-step communication throughout the process of building out our website, Kenny and Rachel brought an amazing level of sincerity and professionalism to everything they do. I'm very comfortable in giving them my highest recommendation."

Dean Krech